What Good 'Til Cancelled Means on eBay: A Seller's Guide
The 'Good 'Til Cancelled' (GTC) listing format on eBay means your auction or fixed-price listing automatically renews every 30 days until you manually end it, sell the item, or eBay removes it. This strategy is designed to maintain visibility for evergreen items, reducing the manual effort required for relisting and potentially boosting sales through consistent presence.